Author: Kevin Tao

  • Entrepreneur in Residence: A Founder’s Guide

    You might be in a weird spot right now. You built something. Maybe you sold it. Maybe you shut it down after giving it everything you had. Either way, you're not eager to jump straight into another all-out sprint. But you're also not built for coasting, middle management, or smiling through pointless meetings. That in-between…

  • Your Facebook Retargeting Ad Playbook

    You launch your first Facebook campaign. You pick interests, write a decent ad, and wait for sales. Then nothing happens. Or worse, clicks come in, spend goes out, and your dashboard gives you just enough hope to keep burning money. I've watched founders do this over and over. They try to win strangers before they've…

  • What Is Machine Shop? A Founder’s Guide

    You probably have a sketch, a rough CAD file, or a product idea bouncing around in your head. It feels real because you can see it. But until someone cuts material and makes the first part, it's still theory. That gap is where most first-time founders get stuck. I've seen it over and over. Someone…

  • Balance Sheet of the Company: A Founder’s Guide

    Your bookkeeper sends over a PDF called “balance sheet of the company,” and you do what most founders do. You skim it, see a bunch of line items, feel mildly guilty, and go back to marketing, product, or sales. I get it. The balance sheet looks like accountant territory. But if you run a brand,…

  • E Commerce Investments: A Founder’s Guide

    You're probably sitting with two tabs open. One tab has some story about a flashy e-commerce raise. The other tab is your actual business: product samples, shipping quotes, ad tests, maybe a Shopify draft store, maybe an inbox full of suppliers who still haven't answered your last question. You read about “e commerce investments” and…

  • 7 Actionable Hubs in Chicago for Founders in 2026

    You're building something in Chicago, and you already know the hard part isn't only product. It's finding the right room. Go to the wrong room and you get fake enthusiasm, soft advice, and a stack of coffee chats that go nowhere. Go to the right one and somebody saves you six months of stupid mistakes.…

  • How to Read a Balance Sheet: Founder’s 2026 Guide

    You're probably doing what most early founders do. You check sales, stare at your bank balance, maybe look at ad spend, then hope the rest is fine. That works for a while. Then inventory piles up, a supplier wants payment, a loan hits your account, and suddenly you realize you don't know what your business…

  • Starting a City of Chicago Small Business? Here’s Your Plan

    You're probably doing what most Chicago founders do at the start. You have six tabs open, three city pages that seem written for lawyers, and one very specific question nobody answers plainly: what do I need to do first? I've been through that loop. The mistake is treating the city of chicago small business process…

  • Mastering Taxation of Electronic Commerce

    You launch your store. A few orders trickle in. Then one lands from another state and your brain does that annoying founder thing where it skips celebration and goes straight to risk. “Do I need to collect tax there?” I remember that feeling. You're trying to build product, fix your landing page, chase inventory, answer…

  • Private Members Club Near Me: A Founder’s Chicago Guide

    You leave another Chicago networking event with two new LinkedIn connections, one vague coffee promise, and zero useful advice for the problem that's keeping you up at night. If you're building a company, that gets old fast. That frustration is why people search for a private members club near me. You want a room that…